Goodbye Malaria

We were fortunate to attend an extremely inspirational and informative presentation by Sherwin Charles, the CEO of Goodbye Malaria, at IQ Business on Tuesday evening.

It’s amazing to see the work that is being done to reduce malaria in Africa – as Goodbye Malaria say, we can eliminate malaria. They have used various creative fundraising strategies, all of which also aim to uplift the communities in which we live by supporting local artists and small businesses.

Sherwin Charles, as a qualified accountant, focussed on the ways that we can use financial innovation to enable social change. This, in conjunction with providing feedback to investors on the impact, through techniques such as Social Return on Investment (SROI) can be powerful ways to raise funds.

 

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